How Software Companies Turn Qualified Leads Into Signed Projects
Picture a 40-person software company in Indore. Last quarter, its sales team booked 22 meetings with qualified leads. It sent 14 proposals. It signed two …
Lead Generation
Blogs and Articles about Lead Generation for all software companies.
10 Ways IT Services Companies Can Win Enterprise Clients
Picture a 60-person IT services firm in Hyderabad that gets invited to bid for a project at a large pharmaceutical manufacturer. It’s the deal the …
How Indian Software Companies Get Foreign Clients
Picture a 25-person web development firm in Pune that decides it’s time to go international. The founder spends three months bidding on Upwork, competing against …
Intent Signals for IT Services: How to Find Clients Who Are Ready to Buy
Picture a Mumbai fintech. In March, it posts six openings for React Native developers. In April, a new CTO joins. In May, it signs an …
Where Do Software Companies Actually Get Clients?
For many software companies, referrals are the main source of clients. That works until the referrals stop, and when they stop, there’s usually no backup. …
Building an Enterprise Sales Strategy: Tips From Experts
As an expert marketing strategist at a technology enterprise software company, I have seen first-hand the importance of having a well-defined sales strategy to grow …
How to Increase Revenue for IT Software Development Company by expanding your Target Market?
Expanding your target markets is a strategy for increasing revenue that involves exploring new markets or industries where your software can provide value. The goal …
How to get global clients for Software Development Companies in India?
Are you a software company looking to generate highly qualified leads through Account Based Marketing (ABM)? Here’s a step-by-step strategy to help you get started: …